SOAHR 2018 Exhibitor and Sponsors Welcome Kit

There are ACTION ITEMS on this page! 

General Information |Exhibitor Kit and Ordering Information |Booth Selection Bag Collateral | Conference Attendee Lists|Program Guide Inclusion | Lead Retrieval (Coming Soon!) |Ad Specifications | Registration InformationMedia ToolkitSOAHR 2018 Grand Raffle | IMPACT Awards | Location + Travel | Newsletters 

General Information| 2018 Terms & Conditions |Blank Floor Plan|

SOAHR 2018: SHRM-Atlanta's 28th Annual HR Conference will be held Tuesday and Wednesday, March 27-28, 2018 at the Cobb Galleria Centre in Atlanta, GA. Thank you again for your participation and continued support of SHRM-Atlanta.

You can find the answers to your questions regarding the exhibit hall here on this page. If you do have additional questions, please contact Jackie Choice via email:

Conference Theme

The conference theme this year is "Be The Catalyst" and we're going all-out to incorporate this theme (lots of galaxy & outer space inspiration - checkout our website) throughout the conference. To encourage all attendees to participate in the grand opening of the Resource Partner Showcase and to add lots of excitement to this event, we are encouraging all Resource Partners to incorporate this theme throughout the showcase - in your booth, collateral, maybe even your attire! 

Resource Partner Showcase Hours:

Please note: This year, we will have exhibitor set-up hours on Tuesday, March 27th, from 5:00 AM- 10:00 AM. Dismantle will be on Wednesday, March 28th 2017 beginning at 1:30 PM. Your booth must be removed no later than 5:00 PM. This year, the Resource Partner Showcase will be in Exhibit Hall B, between the general session area and the break-out meeting space.

Tuesday, March 27, 2017:

  • 5:00 AM - 10:00 AM: Exhibitor Load-In/Set-Up (Booths MUST be set up by 10:00AM!)
  • 10:30 AM - 4:30 PM: Showcase Opening

 Wednesday, March 28, 2017:

  • 7:00 AM - 2:45 PM:  Showcase open
  • 1:30 PM - 5:00 PM:  Dismantle/Load-Out

Standard booth package includes: 

  • 10’ x 10’ Booth Space
  • Drape - Plum, Blue, Raspberry
  • Carpet -Eclipse
  • (1) 6 ft. skirted table – Black
  • (2) Chairs
  • (1) Wastebasket
  • (1) 7” x 44” black & white sign with company name

Payment Policy

Payment must be received in full prior to March 26th 2018 to participate in SOAHR 2018. Those will outstanding balances will NOT be granted access into the Resource Partner Showcase without written agreement from SHRM-Atlanta. 

Cancellation Policy

Cancellations received on or before December 31, 2017 will result in SHRM-Atlanta retaining $500 for each booth space rented. Cancellations received between January 1, 2017 and February 28, 2017 will receive a 50% refund of total package value. No requests for refunds will be granted after March 1, 2017.

Exhibitor Kit 

Online Ordering is Easy!

Go To:

Click On: SOAHR: SHRM-Atlanta'a Annual HR Conference

Log in: from the Show Information page by clicking "Login" at the top right corner of the page. 

Enter: your email address and password then click "Login"

NEW users:    User Name = Your Email Address (provided by Event Management)

Password = SOAHR2018

Prior users:    User Name = Your Email Address

Password = Your pre-existing password

ACTION: Click here to review the SOAHR 2018 Exhibitor Kit. 

Booth Selection

Booth selection  will be taken and considered based on time of registration (i.e.: those who registered in August 2017 will receive preference over those who registered in February 2018). Each exhibiting company will be allowed their top three booth options for consideration. Any requests submitted after February 16, 2018 may not be accommodated.

Our NEW! floor plan can be found here

ACTION: Fill out the booth selection form here no later than February 16th 2018.

Bag Collateral

If you are a sponsor and including an item in the conference bags, please send 1,200 pieces to the Shepard Warehouse (per instructions below).

ACTION: Print and attach this  Bag Collateral Label to EACH of your packages. Then send to the below address. 


SOAHR 2018


c/o Shepard Exposition Services

1790 Marietta Blvd.

Atlanta, GA 30318

Shipment must arrive at Shepard between February 27 and March 20, 2018.

Boxes that are labeled as directed above that arrive between the above window, will NOT be charged a handling fee. If your box is not labeled as instructed we cannot guarantee your items will be included in the bags. If you are sending your exhibit booth items to the warehouse as well, please make sure your bag collateral boxes are packed separately (in their own box) and labeled as directed (no booth number).

Unfortunately, we cannot accept items onsite.

If you are an exhibitor and want to add this upgrade to your exhibitor package, please contact Jackie Choice. The cost for this upgrade is $500.

ACTION:  Fill out the bag collateral tracking information here.

Conference Attendee Lists

Pre conference attendee mailing list will be distributed on or before February 9th 2018 (the end of Early Bird Registration) and will include attendees who registered on or before February 8th 2018. If you registered as an exhibitor AFTER January 6th 2018 - please reach out to Jackie Choice for a copy of the pre-attendee list.

The post conference mailing list will be distributed on or before April 7th 2018.

Program Guide Inclusion

ALL exhibitors and sponsors have the opportunity to be included in our Program Guide at no additional cost.

ACTION: Fill out the program guide inclusion form here no later than February 28th 2018.

Exhibitor & Sponsor Registration

Staff-Only Registration(s)

All exhibitors and sponsors will be provided staff only badges which can be used to access the Resource Partner Showcase hall only. Resource Partner badges may include first name, last name, and company name. 

The deadline to provide names for your exhibit staff-only badges is March 15, 2018. Any staff-only registrations received after March 15, 2017 are not guaranteed to be available at exhibitor check-in. 

Full Conference Registration(s)

To register full conference registrants please use the online registration system (link coming soon). If you need assistance registering full conference attendees or have any questions, please contact

ACTION: Please fill out your staff-only registrations here.

SOAHR 2018 Grand Raffle

If your company would like to donate an item to be given away at our grand finale raffle (company will be recognized as gift sponsor to general audience), please contact Jackie Choice at as soon as possible. We are looking for items such as (but not limited to):

  • iPad
  • Amazon Echo
  • Kate Spade bag             
  • Hotel Stays
  • Airline Tickets
  • Bose Noise Cancelling Headphones
  • Wii / Wii Fit
  • Xbox Kinect
  • Restaurants Gift Card
  • GPS Systems
  • Jewelry
  • Miscellaneous Gift Cards (AMEX, Visa, etc)

The deadline to donate an item is March 24, 2018. If you donate an item to our exhibit hall game, we may list your company logo and hyperlink to your website on the conference website as a prize sponsor. You will also receive verbal recognition during the grand finale raffle. Thank you for your participation!

Location + Travel

Traveling to SOAHR 2018? Please check out our travel and location information here


The SHRM-Atlanta IMPACT Awards, sponsored by The Home Depot, are a great way to recognize your top HR clients or HR rockstars in your own organization. Click here to learn more and nominate a HR rockstar today! 


Media Toolkit Coming Soon!

Ad Specifications Coming Soon!

Lead Retrieval Coming Soon!